WinSITE

WinSITE™ is a market simulation model that helps you quickly analyze branch networks and enhance your decision-making process. Another powerful predicitive analytics tool from Pitney Bowes MapInfo, WinSITE helps you manage every detail of branch planning efforts. Identify revenue drivers. Decide whether to retain, relocate or consolidate existing branch locations. Analyze customer data and site characteristics that impact branch network performance. Use WinSITE to easily determine the most efficient set of branch locations for maximum revenue and minimal operational costs.

Optimize branch and ATM distribution networks

• Forecast potential sales of core products for new branches
• Determine your optimal network size, given nearby demand and competition
• Reveal the incremental sales increase available by renovating or relocating branches
• Identify and evaluate potential candidates for merger and acquisition
• Mitigate cannibalization on branch network market share