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Retail

Market and site selection for retail expansion

Retail-industry professionals around the world use location intelligence for strategic real estate planning, new market expansion, franchise development, and marketing applications. They rely on predictive analytics technology developed by Pitney Bowes MapInfo to select sites and markets for expansion. Our flexible solutions power decision-making across the enterprise, integrating location into existing Business Intelligence applications or through web services deployments. These advanced modeling solutions represent over 40 years of market research for the nation’s leading retailers and restaurants, distilled into powerful yet easy to use software, rich data and consulting services that contribute to our clients’ success.


Powerful tools for strategic real estate decisions:



Determine optimal sites for store locations

  • Target the best markets for growth
  • Identify, analyze and rank sites for expansion
  • Optimize ROI on site location decisions
  • Create a strategic blueprint for expansion

Analyze markets with custom modeling solutions

  • Integrate customer data, demographics and competitive data
  • Analyze store performance and trade area demographics
  • Create detailed, site-specific sales forecasts
  • Identify, target and reach your best customers

Maximize market share and per-unit performance

  • Improve underperforming locations
  • Mitigate cannibalization between stores



    PITNEY BOWES MAPINFO SOLUTIONS FOR RETAILERS

    Predictive Analytics Services - Advanced modeling and consulting

    Predictive Analytics Solutions - Desktop, enterprise and online tools

    Online Services - Web-based solutions for location intelligence

    Business Intelligence - Enhance BI investment with location


    Pitney Bowes MapInfo retail expertise

    Pitney Bowes MapInfo is the leading global provider of location intelligence solutions. Top real estate, restaurant and retail firms, including half of the Top 100 U.S. retailers, count on Pitney Bowes MapInfo for extensive industry expertise, business and technical consulting, These organizations count on Pitney Bowes MapInfo for extensive industry expertise, business and technical consulting, predictive analytics and site analysis solutions, along with the industry’s broadest selection of demographic, industry, and segmentation data.

    Related Links

    Blockbuster

    Learn how Blockbuster, with close to 8000 stores worldwide, uses MapInfo’s location intelligence products to perform mapping, ad-hoc mapping and customer/competitor demographic analysis.

    Case Studies

    Articles



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